Posted on May 7, 2023

Neon signs are a popular form of signage, adding an element of vibrancy and brightness to any business or home. But have you ever wondered about the history of neon signs? In this article, we’ll take a look at the history of neon signs, their evolution, and how they’ve become a staple in modern advertising.

The History of Neon Signs

The story of neon signs is a fascinating one that dates back over a century. Neon signs have been an iconic symbol of commercialism, modernity, and progress throughout the 20th century and beyond. From their early beginnings to their evolution into modern signage, the history of neon signs is a testament to the creative spirit of human innovation.

The Discovery of Neon

The history of neon signs began in 1898 when French chemist Georges Claude discovered neon gas. Claude was fascinated by the bright red glow that neon produced when exposed to high voltage electricity. It wasn't until the early 20th century, however, that neon gas was used for commercial purposes.

The First Neon Sign

In 1910, Georges Claude sold the first neon sign to a Paris barber shop. The sign featured two neon tubes in the shape of a barber pole, and it quickly became a popular attraction. Shortly thereafter, neon signs began to appear in other cities in France, including Paris and Lyon.

The Introduction of Neon Signs to the United States

It wasn't until 1923 that neon signs were introduced to the United States. A Los Angeles Packard car dealership owner named Earle C. Anthony purchased two neon signs for his dealership. The signs featured the words "Packard" and "Motor Cars" and quickly became a popular attraction. Neon signs quickly spread throughout Los Angeles and soon became popular in other major cities across the United States.

The Rise of Neon Sign Advertising

Throughout the 1930s, neon signs became a popular form of advertising, particularly for businesses in the hospitality and retail industries. Neon signs were a perfect fit for businesses that stayed open late, as their bright glow made them visible from long distances. By the 1940s and 1950s, neon signs were found on nearly every street corner in major cities across the United States.

The Decline of Neon Signs

The popularity of neon signs began to decline in the 1960s with the introduction of new forms of advertising, such as television commercials and digital advertising. Neon signs were seen as outdated and old-fashioned, and many businesses began to remove them in favor of more modern forms of advertising.

The Revival of Neon Signs

Despite their decline in popularity, neon signs experienced a revival in the 1980s with the emergence of the retro trend. Neon signs were once again seen as a symbol of progress and modernity, and businesses began to once again embrace them as a form of advertising. Today, neon signs continue to be a popular form of signage, particularly in the hospitality and retail industries.

The Future of Neon Signs

As technology continues to evolve, the future of neon signs remains uncertain. While many businesses still use neon signs as a form of advertising, there are concerns about the environmental impact of neon gas. In recent years, LED lights have become a popular alternative to neon signs, as they are more energy-efficient and environmentally friendly. However, despite the competition from LED lights, neon signs continue to be a popular choice for businesses that want to create a unique and eye-catching display.

The Benefits of Installing Neon Signs for Your Business or Home

One of the main benefits of neon signs is their ability to draw attention. The bright colors and eye-catching designs make them stand out from other forms of advertising, making them a great option for businesses looking to increase their visibility. Whether it's a storefront, restaurant, or bar, a neon sign can help attract customers and generate more foot traffic.

In addition to their attention-grabbing qualities, neon signs are also highly customizable. They can be designed to fit any shape, size, or color scheme, making them a perfect choice for businesses that want to create a unique brand image. A custom neon sign can display a company logo, name, or slogan, making it a powerful marketing tool that can help increase brand recognition.

Moreover, neon signs are not just limited to businesses. They can also be a great addition to any home, adding a touch of personality and style to any room. Neon signs can be used to display motivational quotes, personalized messages, or simply to create a fun and unique ambiance.

Aside from their aesthetic appeal, neon signs are also durable and long-lasting. Neon tubes are made of sturdy glass and filled with a gas mixture that is resistant to breakage and can last for decades with proper care. Unlike other forms of advertising, neon signs require little maintenance, making them a cost-effective choice in the long run.

Another benefit of neon signs is their energy efficiency. Unlike other forms of lighting, neon signs consume very little electricity and can be left on for extended periods without worrying about high energy bills. This makes them an eco-friendly choice that can help reduce energy consumption and save money in the long run.

Tips for Choosing the Right Neon Sign Design and Placement

When it comes to choosing the right neon sign design and placement, there are several factors to consider. First and foremost, you should consider the purpose of the sign. Are you using it to promote a business or event, or are you using it as decorative art? This will impact the design of the sign and the message it conveys.

Another factor to consider is the placement of the sign. Neon signs are highly effective in attracting attention, but they must be placed in the right location to be effective. Consider placing your neon sign in a highly visible location, such as above a storefront or on a prominent wall in your home. It’s also essential to ensure that the sign is visible at night when it’s most effective.

When it comes to choosing the right neon sign design, it’s important to consider your brand image and the message you want to convey. A neon sign should be eye-catching and memorable, but it should also be in line with your brand’s aesthetic and messaging.

Conclusion

Neon signs have a rich history and continue to be a popular and effective way to advertise and create ambiance. At Sun Neon Sign & Electric Co., we have been handcrafting custom neon signs for over 80 years. Our experienced team of designers and technicians can help you create a unique and eye-catching sign that perfectly fits your needs and branding. Contact us today at (856) 667-6977 or [email protected] to learn more about our neon sign services and how we can help you make a statement with your signage.